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1. "Jersey Fresh": a fresh idea in farm products marketing.

Author:
Brown, A.R. Jr.
Subject:
horticultural crops , food marketing , brand name products , advertising , New Jersey
Physical description:
p. 256-260.
Collection:
Rural Development Publications Collection
Series:
Yearbook of agriculture
Part Of:
Yearbook of agriculture. 1988

2. A jewel of a market for Blue Diamond.

Author:
Payne, W.
Subject:
almonds , wholesale marketing , brand name products , trade barriers , snacks , California , Japan
Physical description:
p. 169-172.
Collection:
Rural Development Publications Collection
Series:
Yearbook of agriculture
Part Of:
Yearbook of agriculture. 1988

3. Beef makes a comeback--by listening to consumers.

Author:
Fielding, W.G.
Subject:
beef , brand name products , vacuum packaging , wholesale marketing , United States , Kansas
Physical description:
p. 133-136.
Collection:
Rural Development Publications Collection
Series:
Yearbook of agriculture
Part Of:
Yearbook of agriculture. 1988

4. New product development: the Ocean Spray way.

Author:
Bullock, T.
Subject:
cranberries , brand name products , product development , guavas , fruit juices , market analysis , Massachusetts
Physical description:
p. 149-152.
Collection:
Rural Development Publications Collection
Series:
Yearbook of agriculture
Part Of:
Yearbook of agriculture. 1988

5. Value-added packaging: an edge in the marketplace.

Author:
Bassin, S.B.
Subject:
prepared foods , brand name products , packaging , consumer surveys , market analysis , United States
Physical description:
p. 187-190.
Collection:
Rural Development Publications Collection
Series:
Yearbook of agriculture
Part Of:
Yearbook of agriculture. 1988